Lloyds TSB’s recent opportunity & challenge

In September, Lloyds TSB proposed the takeover of HBOS bank in a £12.2 billion deal. Shareholders of Lloyds TSB voted on it in recent days and HBOS’s investors will vote in December. The deal comes as crisis of confidence on global financial markets. The word of “crisis” has two meanings in Chinese: One is danger or risk; the other is opportunity.
Recent opportunity
For Lloyds TSB, it has great opportunity to go and be the Tesco of the banking world in Britain. The new bank is huge. It will be the biggest bank in current accounts, the biggest in mortgages, the biggest in savings, the biggest in household insurance, and the biggest personal loans and credit cards. Thus, Lloyds TSB will increase financial products & service so that increase market share.
Also, according to the announcement of Lloyds TSB, the two companies will be able to broaden their activities while lowering their cost structures.
Analysts once said that the combined bank would be too big for UK competition regulators and politicians to allow a merger to proceed. However, Prime Minster GB helped to secure the deal by rewriting Competition Laws. So it is also a beneficial factor for the process of the deal.
Recent challenge
Although most investors accepted the deal, a few shareholders accused the Lloyds TSB board of using their investment by taking on HBOS’s problems. They argued that the £12.2 million was too high in light of its potential problems.
1. Share price fell heavily. Lloyds TSB shares lost 15% of their value as the market digested the news of the takeover. Because there exist fears that Lloyds TSB will be weakened by the takeover.
2. The ratings agencies, such as Moody and S&P put both banks on “negative” watch after the announcement. It reflected concerns over the potential impact of Lloyds owning lower-rated HBOS as well. Moody considers the merger of two large financial institutions, which poses significant integration risks.
3. Economic theory (Economics of scale) tells us that greater size delivers benefits-greater market power, financial operations, risk reduction, lower costs, etc. But it is pretty complicated in reality. Various kinds of environmental factors should be taken into consideration.
4. The takeover deal will be completed at the mid-January. Once the announcement has been made, the combination businesses can become unstable. According to Lloyds TSB’s cost savings plan, the retail branches will be cut, while human resources, finance and other departments will also face cut. Analysts have suggested that up to 40,000 jobs could go. During the waiting period, employees become anxious and valued staff may leave. A business director argues that “When there is threat - fears of job security- the effect is to forget about the team spirit and worries become No.1.”
5. Macroeconomic situations: With the rapid changing environment, even the strongest and least exposure to risky lending banks, have been affected by the financial crisis. Investors lack confidence in the markets, which results reduced lending by households and businesses. It would be a big threat to the banking system. Lloyds TSB will face additional challenges given the difficult conditions in the global financial markets and the economic environment in the UK.
An effective communication process can be helpful to address the problems in Lloyds TSB’s takeover:
1. Transparency: making the objectives, process of the merger visible, so that it can help employees, shareholders, customers feel involved in what is happening. No news is bad news, especially during the waiting period. So to be transparent is extremely important.
2. Co-ordination & co-operation: to create opportunities for people to voice their thoughts and concerns and solve or relieve the problems together.
3. Commitment: to help people to see that they have a position where they want in the business and know how to make a contribution towards its success. In addition, the communication process should be done as soon as possible.




